A fun RSA style spot for the Scotiabank website. The appeal of this style is easy to see – it adds extra personality to interest to potentially dry information.
This was one of five from the last campaign I worked on in my capacity as a staff director for Global Mechanic Media. It was a great series of spots to wrap up almost a decade of work with that studio.
Directed By: Nathaniel Akin
Studio: Global Mechanic
Creative Director: Bruce Alcock
Producer: Betty Wharton
Animation: Yumiko Sasawa, Teresa Johnston, Cesare Battista, Michael Mann, Simon Piniel